Did you know that 5.8% of the top 500 companies are rocking social media, and they are all from Gujarat? Cool, right? But here's the thing – marketers are stuck...
The term 'marketing' carries a lot more weight in the real world than what's covered in business school textbooks, especially in today's digital age where marketing takes on various forms....
Last September, Adobe made headlines by announcing its acquisition of Figma for $20 billion. But why would Adobe pay 50 times more than Figma's annual revenue for just a design...
Did the image bring a smile to your face and spark your curiosity? In the hustle of daily life, especially post-pandemic, people are actively seeking ways to entertain themselves and...
India has the largest Gen Z population in the world says Suresh Narayan, MD of Nestle India. This emphasises the significant market Gen Z represents for FMCG brands. However, the...
Ever wondered why digital marketing campaigns are memorable and captivate millions of customers? Well, the secret lies in a mix of elements that go beyond just posting ads or content...