Ever feel like you are constantly one step behind when it comes to reaching younger customers? It is natural to feel that way because a new segment of customers has...
As a business owner, you know that first impressions of your website matter! It’s what grabs attention, invites people in, and, most importantly, it’s what makes them stay. So, let’s...
You are a jeweller in Surat, crafting exquisite pieces passed down through generations in your family. Your shop on Vesu Road is a local favourite, but competition is fierce. You...
Deep down, your customers are not buying your jewellery but buying a feeling. A feeling of looking beautiful and confident, the joy of receiving compliments from loved ones and the...
Running a business is like dating. You put yourself out there, hoping to connect with the perfect customers who will fall in love with your brand. But in a crowded...