SOCIAL MEDIA MANAGER

Job Description:

As a Social Media Manager at Flora Fountain, you’ll be responsible for developing and executing social media strategies to enhance our brand presence, engage our audience, and drive traffic and leads. You’ll play a crucial role in shaping our social media presence across various platforms, ensuring consistency, relevance, and effectiveness.

Responsibilities:

1. Develop and implement comprehensive social media strategies to achieve company goals, including increasing brand awareness, engagement, and conversions.
2. Create engaging and relevant content for various social media platforms, including but not limited to:
   • Facebook
   • Instagram
   • Twitter
   • LinkedIn
   • YouTube
   • Pinterest
3. Manage all aspects of social media channels, including content creation, publishing, community management, and performance tracking.
4. Monitor social media trends, tools, and applications, and leverage them to improve our social media presence and performance.
5. Collaborate with the marketing team to align social media activities with overall marketing objectives and campaigns.
6. Analyze social media performance metrics and provide regular reports and insights to management, identifying opportunities for improvement.
7. Stay up-to-date with industry trends, best practices, and emerging technologies in social media and digital marketing.
8. Cultivate and maintain relationships with influencers, partners, and relevant industry stakeholders to amplify our brand reach and engagement.

Requirements:

1. Proven experience as a social media manager or similar role, with a track record of successfully managing and growing social media accounts.
2. Excellent knowledge of social media platforms, algorithms, and best practices.
3. Strong creative and strategic thinking skills, with the ability to develop innovative content ideas and campaigns.
4. Proficiency in social media management tools and analytics platforms.
5. Excellent written and verbal communication skills, with a keen eye for detail and ability to maintain brand voice and tone across platforms.
6. Ability to work effectively in a fast-paced environment, manage multiple projects simultaneously, and meet deadlines.
7. A bachelor’s degree in Marketing, Communications, or a related field is preferred.